What I Do

Branding

Your brand identity is what makes you instantly recognizable to your customers or followers. Starting with a vision board and logo, we develop a comprehensive visual identity system that represents YOU and your tells the story of your brand; always keeping in mind the ultimate goal of attracting your target audience and ultimately driving profits. (Scroll down and check out the itemized list below for specific deliverables.)

DESIGN CONSULTATION
A detailed meeting or phone call so we can really get to know you and understand your goals in working together.

COLOR PALETTE + MOOD BOARD
An inspiration board that conveys the overall aesthetic of your brand, in addition to the developed color palette.

LOGO DESIGN
5 logo concepts are designed, from which you choose which elements to be developed.

LOGO VARIATIONS
1 to 2 variations of your logo, often horizontal for signage or round / square for social media profile pics.

BRAND FONTS
2 to 3 brand fonts that you will use on all collateral for consistency.

BRAND BOARD
All brand elements displayed concisely in a beautiful PDF for quick reference.

SOCIAL MEDIA BRANDING
Facebook and Instagram profile pic & story highlight covers.

STYLE GUIDE
PDF that includes brand ‘rules’ with all the color codes, fonts and elements.

FILES
All files in their applicable format (includes vectors) delivered via a Dropbox folder.

Print Design

Once you have your brand, then its time to put it to work. I use the established brand elements and colors to create print pieces for your business. It’s all about keeping everything cohesive. I also facilitate the actual production of these pieces through my network of quality printers.

 

  • service menus
  • business cards
  • brochures
  • gift certificates
  • t-shirt designs
  • posters
  • much, much more…

Web Design

I like to treat your website like a second location. It’s often the first time they have “visited” your space, so I want the site to reflect the same fabulous experience your customers have when they walk in your doors.

 

I work in WordPress and Squarespace, depending on the needs of your business.