Signature custom branding will set your business up for success with the perfect visual style to make the right impression. It is aimed at aligning your business to your dream client and your vision for now and into the future. It also covers you for any situation and will never leave you lacking for any logo type, file or color way – ensuring a timeless and consistent style with strategy and thoughtfulness built in.

custom logo design

Signature
Brand Identity Package

WHY PROFESSIONAL BRANDING?

Differentiate yourself  from your competition

Tell your brand story with a custom logo design created just for you. It will not only be unique but memorable to your ideal audience.

Start attracting your dream clients

Launch a polished, consistent brand that is intentionally created to perform best with your ideal customer.

Increase revenue
in your business

A skilled designer can communicate the right attributes of a  business through its brand. Clear brand messaging turns into more customers. 

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What does a Custom Brand Identity Package Include?

• 1:1 Service - you will be 1 of only 2 brand clients I work with per month!
• Design Questionnaire & Brand Brief
• Primary logo, submark, alternate, icon
• Moodboard
• Profile pic and Facebook banner options
• Website Favicon
• 2 x Rounds of refinements
• Final file release in every file format and color way (PMS on request)
• Access to Resource Library (over $1000+ in value)
• 30+ Page Brand Guidelines Document
• Color Palette
• Font Selection

Custom brand for PURSUIT SALON,
PALO ALTO, CA

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HOW IT WORKS

01

Book Your Spot
& Pay Deposit

02

Set the Foundation
for Design

To make sure we have a strong base to build your project upon, I'll send you a questionnaire to fill out about your business, your audience and your vision. After you have filled it in, this will become our Project Brief and guide our creative direction for your project.

Gather Inspiration
& Mood

We will begin with an email chat/call to get the details. Once we've had that initial discussion, I’ll send you a quote to be approved. 
You'll then receive the contract, followed by a 50% non-refundable invoice due before any work commences (required to book your spot on my calendar).

Once I know all I can about your brand and the direction we should go, I begin collecting inspiration in a shared Pinterest board. The best representations of the visual direction are then arranged into a collage called a Moodboard. This inspiration sets the tone for design.

The Blonde Design Brand Process

Where the magic happens! Using your brief as a guide, I will create concepts and draft out designs. Once sent for review, we will begin the x2 refinement/feedback rounds. You will have 3 business days to send feedback and I will make the edits from there until you are 100% happy with the look.

04

Design &
Refine

03

Celebrate &
Promote

After you have signed off on any final designs, I will package your files into a cloud-based folder and complete the project. Then it’s time to celebrate! Once you begin to promote your new, elevated business, I will showcase it on my website / social media.

05

the end is just the beginning...

Want to Know More?

Access the Pricing Guide

FAQS

Great! Fill out the Contact form with your your project needs. We’ll then make sure we are a good fit by chatting via email or on a phone call.

No I don’t provide just logo design. I believe that strategic branding will tell your full story and set your business up for a long lasting return on your investment for years to come. 

Yes. I offer payment plans for brand identity and web design projects. View my pricing guide for more info.

The brand identity package includes everything you need to begin your business (or launch a rebrand). It does not include the following: any additional assets, physical printing, stock photography, professional photography, desktop/web licenses for premium fonts or graphics. (These may be purchased as part of our project and will be quoted separately if applicable), or the source/ raw files (These may also be purchased at an additional charge if needed.)

Of course! I offer à la carte services to my clients that have gone through the branding process.